Bolle Brands Group ("Bollé Brands", "us" or "we", including Bollé Protection SARL and all affiliates and subsidiaries) is committed to protecting your privacy. We will only use your data as set out in this Privacy Policy. This Privacy Policy explains how we process information that can be used to directly or indirectly identify you as an individual ("Personal Data") collected through our website/app or otherwise in our commercial relationship. Please read this information carefully. By visiting (“our Site”) you are accepting and consenting to the practices described in this Privacy Policy, and you warrant that all data provided by you is accurate. For further information about shopping on our Site, please read our Terms and Conditions, FAQs and Delivery Information.

You can find out more about us here

If you have any questions or want more details about how we use your Personal data, please contact us.

Bollé Protection SARL is the data controller of the personal information collected on our Site, according to applicable laws and regulations on data privacy, in particular EU 2016/679 General Data Privacy Regulation and the Irish Data Protection Act 2018, the Irish ePrivacy regulation 2011, in each case as amended or replaced from time to time (hereafter together “GDPR”).  


Contact details

If you have any questions about this privacy policy or our privacy practices, please contact our Data Protection Manager in the following ways:

Full name of legal entity: BOLLE Protection SARL

Email address:

Postal address: 34 rue de la soie 69100 Villeurbanne, France

You have the right to make a complaint at any time to the supervisory authority in your jurisdiction: the Data Protection Commission (DCP) in Ireland. We would, however, appreciate the chance to deal with your concerns before you approach the supervisory authority, so please contact us in the first instance.


What Personal Data do we collect?

Contact data: Your contact information required for our commercial relationship and in particular for creating your online account, including shopping online, such as your name, email address, postal address, and telephone number, your username and password.

Communication data: ncludes your preferences in receiving marketing from us.

Profile data: Includes your interests, preferences, feedback and survey responses.

Order data: Includes purchases or orders made by you, details about payments to and from you and other details of products you have purchased from us. We will not collect nor process your banking details. Payments are made via a secure online payment platform and will never pass through our Site in plain text. Order data also includes the information you may provide us with when you request additional information about a product or an order, or when you contact our after-sales support services. 

Technical data: Details on the devices and technology you use. We collect this type of data to improve and provide a greater user experience while browsing our Site.

Usage data: Including clicks, hover over, navigation and page scrolling on our Site. We collect this type of data, subject to your prior consent, in order to improve and provide a greater user experience while browsing our Site.

Location data: Your location when you use our Site. This allows us to present products to you in the appropriate currency and prices.

We also collect and use aggregated Data such as statistical or demographic data for statistical purpose. Aggregated Data may be derived from your Personal Data but is not considered Personal Data in law as this data does not directly or indirectly reveal your identity. For example, we may aggregate your Usage Data to calculate the percentage of users accessing a specific website feature. However, if we combine or connect aggregated Data with your Personal Data so that it can directly or indirectly identify you, we treat the combined data as Personal Data which will be used in accordance with this Privacy Policy.


Why do we collect and use your Personal Data?

We collect your Personal Data when you contact us, when we enter into a contractual relationship, when you create your account or browse on our Site, or when you subscribe to our newsletter or marketing activities.

The collection and processing of these data are necessary to liaise with you (e.g. to provide order confirmation, replies to your queries, etc.) for the execution of the contract (for instance delivery of the product ordered) and to keep track of our relationship, to conduct marketing activities, as well as to comply with our obligations under applicable laws and regulations, to defend and assess a legal right, and for fraud prevention purposes.

You will find below the details of the purposes and legal basis for our collection and processing of your Data:


Type of Data Collected

Legal Basis for Processing

To create and manage your account


Contact data

To create and manage your account

To process and fulfil orders

Order data

To process and fulfil orders

For bookkeeping purposes and legal obligations

Order data

To comply with regulations and laws that apply to us

To respond to and resolve queries

Order data
Contact data
Communication data

·         If you are about to be one customer, or already one: To take steps prior to entering into a contract with you and/or fulfil a contract we have with you

·         If you are not a customer yet, our overriding legitimate interest in providing information about the services offered to a potential customer, which is also your interest in receiving a response to your request for information

For marketing purposes

Contact data

For marketing purposes

To manage our relationship with you

Contact data
Order data
Profile data

Our legitimate interests (with the aim of continuously improving the services we provide to you as part of our relationship

To ensure you can exercise your rights as stated below

Contact data

Legal obligation

To prevent fraud and check the regularity of transactions

Contact data

To prevent fraud and check the regularity of transactions

To represent and defend the rights of the data controller or third parties before the judicial authorities

Contact data

Communication data

Profile data

Order data

Technical data

Usage data

Location data

Our overriding legitimate interest



To offer you prizes, awards and other goodies as part of competitions


Contact data

Profile data

Communication data



 Your consent

Where is your Personal Data collected from?

We collect your Personal Data from various reliable and verified sources:

  • The data that you communicate to us on different media, through registrations, surveys and polls or direct and indirect interactions with Bollé Brands. For example, the data that you provide to register for events organized by Bollé Brands, to send us an information request, etc.
  • The data that we collect automatically, for example via certain technology, such as cookies.
  • The data that we collect in accordance with applicable legislation from publicly available sources.
  • The data that we obtain legally from third parties, for example, when we may need to confirm contact or financial information. In this case, we typically receive this Personal Data from third parties authorized to transfer it under their own privacy and data protection policies or in accordance with the law. Where applicable, we inform you of the identity of these third parties and invite you to refer to their privacy and data protection policies to inform yourself about the origin of this Personal Data and the conditions under which they are collected.


How do we share your Personal Data?

We share your Personal Data with our service and third-party providers to the extent that this is necessary to provide our products and services to you, such as payment processing and authorization, text message services, fraud protection and credit risk reduction, order fulfilment and shipping, marketing and promotional material distribution. 

We may also share Personal Data with authorities, institutions, public entities, or other legitimate recipients as permitted by applicable laws and regulations, and for instance to protect and defend our rights. The categories of subjects indicated above may act, as appropriate, as data processors or autonomous data controllers. Beyond the abovementioned subjects your data will not be disclosed. 

A list of our subcontractors, with indication of where they are located, is available upon request at 

We require all third parties to respect the security of your Personal Data and to treat it in accordance with the law. We do not allow our third-party service providers to use your Personal Data for their own purposes and only permit them to process your Personal Data for specified purposes and in accordance with our instructions. We request that the persons authorized to process your Personal Data have committed themselves to confidentiality and that they implement technical and organizational measures to ensure a good level of security.


Sharing your data outside of the EEA (EU countries only)

We do not store your Personal Data outside the European Economic Area (EEA).

We may be required to share your Personal Data outside of the European Economic Area (EEA). If we are required to share your Personal Data outside of the EEA, we will make sure that it is protected in the same way as it is within the EEA, and will ensure the appropriate safeguards to protect your privacy.


How long do we store your Personal Data?

The points below show how long we keep which information, and our reasons why. We will store your Personal Data for as long as necessary to fulfil the purposes described in this Privacy Policy. These are the criteria that we use to determine when we will delete your data:

  • We retain Order data for as long as you have an account on the Site, and to the extent required by law (such as tax/bookkeeping laws), which may vary from one EU country to the other. For France, you Order data is stored for 10 years.
  • We retain Personal Data such as Contact data, Profile data, Order data and Communication data, where needed, to the extent relevant for limitation periods for potential claims (typically five years after date of a purchase).
  • We retain Marketing data for as long as you have consented to receive marketing communication from us, and a maximum of 3 years as from your last contact with us. If you have never ordered anything on our Site, your Personal Data is stored for a maximum of 3 years as from your last contact with us (by sending us an email or clicking on a link in an email we send for instance). 
  • We do not retain Technical data, Usage data or Location data, but we may access it for no longer than a year after you last visited our Site.

Protecting your information

The security of your Personal Data is a key concern to us. We are taking great care for the choice of our IP devices, software, our subcontractors and for improving our internal processes. We take and require that our subcontractors take, appropriate technical and organizational measures to protect your data, prevent loss, destruction, unauthorized or unlawful access and use of your Personal Data. In addition, we limit access to your Personal Data to those employees, agents, contractors and other third parties who have a business need to know. They will only process your Personal Data on our instructions, and they are subject to a duty of confidentiality.

While we have put in place appropriate security measures to protect your Personal Data, please note that no electronic transmission or storage information is 100% secure and that we cannot guarantee that loss, destruction, unauthorized or unlawful access and use of your data will never occur.


What are your rights regarding your Personal Data we process?

As defined by applicable laws and regulations, you have the following rights on your Personal Data you provided us with:

  • The right to be informed of the data processing and its conditions.
  • The right of access: you can obtain confirmation as to whether or not we process personal data that concerns you, and if so, you can ask for a copy of your personal data and a copy of the data you have provided in a machine-readable format.
  • The right to rectification: You may ask to modify, update or correct your data in certain cases, especially if they are inaccurate. If you have an account, you can modify some of your personal data through your account.
  • The right to erasure: you may ask us to delete or erase all or part of your Personal Data subject to legal conditions.
  • The right to restrict processing: you may restrict process for example because an information is not accurate until it is corrected.
  • The right to data portability: you have the right to receive the Personal Data concerning you, which you have provided to us, in a structured, commonly used machine-readable format and to transmit it to another data controller.
  • The right to object: you can request that we stop the processing of your data, unless we demonstrate compelling legitimate grounds which override your interests, freedom and rights. You always have the right to object to direct marketing.
  • The right not to be subject to a decision based solely on automated processing, including profiling, if this decision produces legal effects on you and similarly significantly affects you.
  • The right to withdraw your consent if the processing was made on this ground.

Guidance to these rights can be found at: 

Please note that exercising such rights may be subject to requirements and conditions as set forth in applicable laws and regulations. 

Should you have any question or wish to exercise your rights, please contact us at

You also have the right to lodge a complaint about our processing with the relevant supervisory authority:



If you have any questions please visit our contact us page. Postal address: 34 rue de la Soie 69100 Villeurbanne (France) If you have any comments or queries in connection with our Privacy Policy or wish you use any of your privacy rights, please contact us via email or mail address above.


Changes to this Privacy Policy

Any changes we make to our Privacy Policy in the future will be posted on our Site and, where appropriate, notified to you by email. Please check back frequently to see any updates or changes to our Privacy Policy.

This Privacy Policy was last updated on the 5th of November 2021.

It is important that the Personal Data we hold about you is accurate and current. Please keep us informed if your Personal Data changes during your relationship with us.